Slammed by Covid-19 and adapting to #digitizatin and #digital_real, most managers and business owners are finding it complicated and complex to learn about the process and the road ahead for evolving their businesses to a brand new era in which there are fresh agenda, needs, wants, threats, and opportunities as well. So this note is to deal with the whole process of evolving from a traditional business to a digital one, in a smooth way that meets all the needs and survival manuals.
From Analogue to Digital
The whole process of moving from a traditional form of business to #digital_business can simply be compared to moving from analog to digital. It calls for digital labor, digital medium, digital monitoring, and digital tasks as well.
Where does it start to excel in digital business?
As aforementioned, most business owners are overwhelmed by jargon, buzzwords, and the whole process which makes them afraid of meeting the right agenda and fulfilling the whole purpose.
Get there: Introducing your Brand
It is the most critical step which begins with going through the digital world, by #web_design, #social_media, and other similar ways. Get there and make sure your #business_avatar is found on the Internet.
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Make Known: Brand Awareness
Here’s the step that #digital_marketing cares for. It stands one step after introducing your #brand which deals with tasks such as #social_meida_marketing and #content_marketing. #key-words, #tags, and other Suggesting/Inviting words and phrases are highly driving at this point.
Make Differentiation: Cementing Your Brand
This level is the one that determines your business’s framework. At this level, you are there to be known for meeting certain needs, products, and services as well. #seo and #sem are the major issues of this floor that help you with the #smart and #optimized process of purchasing. At this point you have to make sure that your #webpage, #website, or #social_media_page, is found at the demanded and developed level of the #search_engine. #search_engine_optimization is the major task, while #google_analytics and other #seo tools, will be the means to exploit. This step defines the road map of your business, by establishing the wanted ones and eliminating the useless frames, and forces.
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Wrapping Up
The Relation between Business Management and Digital Marketing
Unlike common thought, there is a tight relationship between business management and digital marketing. No #digital_marketer can make it without learning about the business #strategy, #vision, and #mission. This is why we highly recommend the process to be launched by simple considerations between the business department and digital marketing, SEO, and media group in which they can easily come to a defined level of understanding which can be leveraged as a road map for diving through your #digital_journey.
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