Covid-19, an Overview
Covid-19 has proven to be a new kind of phenomenon humankind has ever faced with. Apart from the job losses, death, stagnation, and the rest, there is going to be a dramatic shift and transformation in the medium of Art Entertainment, and business that people and related shareholders, have no idea about the opportunities and threats it will bring to them in the early future. So we found it useful and helpful to discuss the issue and its pros and cons.
A Blessing in Disguise
Despite Covid-19 and all its dramas, disasters, and miseries, we tend to take it as a driving force that is going to lead Art and Media, to a brand new approach, in tied with Digital Art and Internet Art as well. So we mostly are haunted by the ideas that tap into the bright side of the Post-Corona era. Now let’s dive into the issue and discuss it more clearly.
A Critical mass of Art Audiences Standing there Online to Watch you
With Covid-19 standing in front, there are more people staying at home, spending time and day online, seeking their wishes, interests, and ideas which makes it a golden opportunity for art workers and media folks to get there and win the audience’s attention. There’s no doubt that there’s been no other like opportunity and untapped mine of audiences, just before. By staying more at home, people would seek more and more for a supplier to discover and meet their needs. And all we know is the one and so the most important should of each media business (in a platform dialectic that I consider Amazon, as one of those media businesses), is to find or prepare the critical mass. With no mass audiences, there will be no chance to even start and launch your business.
New Mine of Ideas and Inspiration
The more people get there and the easier it takes to enter the game (thanks to social media), there will be a bunch of smart people seeking for a niche to win potential customers. So the easier it takes to discover the audiences, the harder it takes to win them, because there are a bunch of newcomers which makes it hard to discover and intensify your strategic competency and weapons. So start it today.
With the easiness of publishing content on different platforms (by the speed of light also), there will be a harsh, diverging, and mind-oriented competition that leaves no space and blank zone for those sticking to multiple topics and old-fashioned stories. So there is no wonder if Google and other platforms such as Instagram and Facebook are becoming to be known as a gold mine of interests, ideas, and attention as well.
A Wide Range of Business Opportunities
Establishing two sides of the business (supply and demand), we will come up with a wide and reach the range of business opportunities that are going to invent and lead a new money flow that is driven by Information Technology and digital media. There will be a new game field in which rules are to be known as Informative means and literacy which can be considered as the dark side of the story.
Contact AMCP to learn more about the way ahead and how to pass through it
Covid-19: The Dark Side
Despite the mentioned above, there can be a dark side to the story and all the dramas Covid-19 can bring to your business and commerce.
Informative literacy and technique
There is a challenging and so costly shift from traditional labor and commerce to digital one which calls for new techniques, means, and so literacy known as Information and digital ones that are hard to be learned by old players (which I consider as a fruitful opportunity for newcomers to gain the advantages from the new game. The mentioned need is to be considered as a costly one for old players that most find hard to adapt to. This one needs new officers, new IT managers, and a new dialogue and structure that are discussed as follows.
Digitizing your business and commerce
Digitizing is known as a procedure that transforms your business into the new realm of Information Technology. By digitizing, you are ensuring that your business will be adapted to the digital literacy of business. This transformation needs a new set of thinking that calls for a huge amount of changes in regulations, structures, job circulation, and human resources as well. You certainly need to create and develop a digital avatar of your business and let it be known and recognized on the web and Google.
The story goes the same about Art and entertainment. There’s no day that we do not learn about the closing cinemas and theater halls. But as mentioned, the solution is still standing in front of us, while watching movies online. That is what we call the transforming side of Covid-19 which crashes the old players and welcomes newcomers from the digital realm.
Your business is on Google or it does not exist at all.
The continuous process of content creation
By launching and developing a digital self of your commerce and business, there will be a desperate need to make your site and application recognizable and to move your site to the first page of Google. Here’s the most strategic side of the story that calls you to exploit the means such as SEO and Content Creation. Despite the common belief on SEO and content creation, these two sections are that much critical each one tend to be known as a separate unit and department. No wonder why business runners and artists are seeking more followers, and standing on the top of the internet ice-burg known as Google.
Final Thoughts (Get there, Stay there)
There’s no escape from the transforming wave and movement of digital business which has been intensified by Covid-19. As proven before (and so registered in our blood), adaptation is the only survival manual. All you need to do is to digitize your business and make it to be known through a continuous process of content creation, and strategic analysis.
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